A topic map built from real commercial intent, so the next thing you publish has a job to do.
Book a growth callMost B2B content plans are a backlog of topics somebody liked. A content architecture starts from what your buyers search, what your category already answers badly, and which pages can realistically rank and convert.
Every page mapped to a search, a buyer and a next step.
What to write first, judged on difficulty and commercial value.
Hubs, categories and supporting pages that reinforce each other.
Clear enough that your writers or ours can execute without us in the room.
We map what you rank for, where buyers decide, and what AI assistants say about your category today.
Positioning, the pages that win those searches, and outreach that earns mentions from operators in your buyers' world.
We work inside your team, on your roadmap. You keep the pages, rankings and relationships.
A handful of pages that rank and convert beats a hundred that neither.
We set topics and structure. Your team writes, or ours does.
Fewer than you think. Depth on the right topics beats breadth.
It can. Strategy and production are priced separately so you can take either.
We will show you what is working and what to write next.
Book a growth call