B2B marketplace growth · Industries

B2B marketplace growth, industry by industry.

Every B2B vertical buys differently. Specs, compliance, RFQs and long sales cycles change how supply is recruited and how demand is found. We apply one B2B marketplace growth engine and tune it to your industry.

Talk about your industry
B2B industries only, no consumer marketplaces
Industries

B2B marketplaces we help grow.

Pick your vertical to see how we recruit supply, find demand and turn it into qualified leads and sales in your industry.

What stays the same

One engine, tuned to how your industry buys.

01

Supply where demand exists

In every vertical we recruit the suppliers buyers already search for, category by category, and onboard them until they respond. Supply acquisition →

02

Demand that converts

Pages, AI answers and partnerships built around how your buyers search, so traffic arrives qualified. Demand generation →

03

Revenue that compounds

Liquidity and monetization measured per category, so growth survives when spend stops. Liquidity →

At a glance

How buyers decide, industry by industry.

What B2B buyers search by, and where we start, per industry
IndustryWhere we startBuyers search by
Industrial and MROCapability data and RFQ routingPart, process, material, certification
ConstructionRegional supply densityTrade, region, project timing
Chemicals and raw materialsIndexable product and grade pagesProduct, grade, CAS number, application
Water and wastewaterApplication pages and provider dataTreatment problem, technology, standards
Logistics and freightCarrier capacity on searched lanesLane, mode, service, date
Healthcare and medical supplyVerified supply and documentationProduct, specification, verified supplier
Food and agricultureReliable regional supply and reordersProduct, origin, certification, region
Professional servicesProvider proof and qualified briefsService, location, budget, proof
Who it is for

Is this for you?

Our industry work is for B2B marketplaces and platforms that connect business buyers with suppliers, manufacturers or service providers.

  • You run a B2B marketplace, directory or sourcing platform
  • Your buyers are businesses, institutions or professionals
  • Growth depends on recruiting the right supply in the right categories
  • You need traffic that turns into qualified leads and sales
Why Digica

An embedded team, not an agency at arm's length.

01

A senior team, no handoff

Strategy and revenue from Gianluca Ferruggia, former General Manager of DesignRush and Forbes Business Council contributor. B2B content from Karen Sosoban. B2B SEO from Florentina Schinteie. Client delivery from Jamie Onisto.

02

Operators, not vendors

We have built the engine four times on our own platforms and clients. We work inside your team, on your roadmap and in your channels.

03

An asset you keep

Pages, authority and AI visibility stay with you. When we finish, the engine keeps producing.

See the case studies →
FAQ

Questions we hear first.

Q

Which industries do you work with?

Only B2B industries: industrial and MRO, construction, chemicals and raw materials, water and wastewater, logistics and freight, healthcare and medical supply, food and agriculture, and professional services. If your B2B vertical is not listed, the same engine usually applies.

Q

Do you work with B2C marketplaces?

No. We only work with B2B marketplaces, plus agencies, B2B communities and SaaS platforms with directories or marketplaces.

Q

What changes from one industry to another?

How buyers search and decide: specs and RFQs in industrial, regions and trades in construction, grades and documents in chemicals, lanes in freight, trust in healthcare, reorders in food. The engine stays the same.

Q

Do you have experience in our industry?

We have grown B2B marketplaces in professional services and in water and wastewater, and we apply the same operator playbook to every B2B vertical.

Q

Where do you start?

With a growth audit: where demand exists in your industry, where supply is thin, and which category to win first.

Related services

Where this connects.

Tell us which industry you serve.

Thirty minutes. We will tell you where we would start in your vertical, and whether we are the right people to do it.

Talk about your industry
Or send us a note