Insights

Notes on marketplace growth.

Liquidity, go-to-market and the AI answer engines that decide who buyers find first.

Liquidity Is the Only Marketplace Metric That Compounds2026-09-15 · 14 min read Marketplace Go-To-Market When Both Sides Are Customers2026-09-15 · 13 min read Being the Source AI Answer Engines Cite: A GEO Playbook2026-09-15 · 11 min read Your Marketplace Listings Are Not Your Marketplace Strategy2026-09-10 · 7 min read