Build a marketplace that attracts the right suppliers, generates buyer demand, and converts both into revenue. Digica is an embedded team of operators: traffic, qualified leads and sales, on both sides of the market.
Request a growth roadmapYour numbers flatten, and the instinct is to fix the product. Usually the product is fine. What stalled is the flow of qualified people into the top of the funnel, or the activation of the supply already listed. No onboarding project rescues a supply problem that started three steps earlier. So before you rebuild anything, we check whether the right people are arriving, and whether they find what they came for.
Supply, demand and revenue have to grow together. SEO, AI search and GTM are how we get there, not the goal.
Build and activate the right supplier network, in the categories where buyers already search. Learn more →
Create predictable acquisition channels for buyers and project opportunities. Learn more →
Capture high-intent searches across categories, services, locations and use cases. Learn more →
Increase the probability that buyers find relevant suppliers and suppliers receive qualified opportunities. Learn more →
Turn profiles, subscriptions, promoted listings, leads and transactions into revenue. Learn more →
Launch new verticals, locations and supply segments in a repeatable way. Learn more →
We map where traffic, supply and leads come from today, and where they stall. You get a ranked list of leaks and a 90 day plan with owners.
Supply acquisition, demand channels, category pages and AI visibility. Built on your site, owned by you.
We work inside your team on monthly targets for traffic, qualified leads and sales, and stay until the engine runs without us.
B2B marketplace growth fits platforms with real supply and stalled growth: vertical marketplaces, agency and service directories, industrial and technical B2B marketplaces, and AI marketplaces finding product market fit on both sides.
From five people to 40,000+ listed agencies and over a million monthly users. As General Manager, Gianluca Ferruggia built the supply side and the organic engine, with 3,200% growth and a 150-person international team.
A water and wastewater B2B marketplace founded by Gianluca. The engine was applied from the first vendor onward: site architecture and content took organic impressions up more than tenfold within six months.
The same engine pointed at a SaaS partner motion. Referred signups arrived as real accounts, and 94% of referred accounts stayed active after onboarding.
Strategy and revenue from Gianluca Ferruggia, former General Manager of DesignRush and Forbes Business Council contributor. B2B content from Karen Sosoban. B2B SEO from Florentina Schinteie. Client delivery from Jamie Onisto.
We have built the engine four times on our own platforms and clients. We work inside your team, on your roadmap and in your channels.
Pages, authority and AI visibility stay with you. When we finish, the engine keeps producing.
| Liquidity-led growth | Traffic-led growth | |
|---|---|---|
| North star | Matches and transactions per category | Sessions and signups |
| Supply | Recruited where demand exists, activated | Listed everywhere, often inactive |
| Demand | Search and AI answers pointed at liquid categories | Broad traffic across the site |
| Vendor value | Leads they renew for | Impressions |
| Outcome | A marketplace that compounds | Growth that stops when spend stops |
A B2B marketplace is a platform where business buyers find, compare and buy from many suppliers or service providers in one place, from industrial parts to software and professional services. It grows when supply, demand and matches grow together, which is the work we do.
Growing both sides of a B2B marketplace at the same rate: acquiring the right suppliers, generating buyer demand, raising liquidity in each category, and turning the matches into revenue vendors renew for.
We diagnose where your marketplace loses buyers or vendors, set the growth plan, and work with your team to execute it: supply acquisition, demand generation, marketplace SEO, liquidity and monetization.
An agency runs channels. B2B marketplace growth works on liquidity: matching the right supply to the right demand. We own the outcome with you, inside your team, not a campaign at arm's length.
The likelihood that a listing finds a buyer, or a buyer finds what they need, within a reasonable time. It is the metric that tells you whether more traffic will compound or leak.
Yes, if there is a clear category and some supply. For pre launch platforms, our GTM consulting covers which side to launch first.
The audit and plan take the first weeks. Search and authority work compounds over months. On a technical B2B marketplace, organic impressions grew more than tenfold within six months.
Thirty minutes. We will tell you what we would do first, and whether we are the right people to do it.
Request a growth roadmap