Industries · Commercial real estate

Commercial real estate marketplace growth, built submarket by submarket.

We help commercial real estate marketplaces, broker directories and real estate communities recruit the brokers and landlords business occupiers and investors search for, and the buyers who inquire, tour and transact.

Request a commercial real estate marketplace plan
For commercial real estate listing marketplaces, broker and service directories, and professional real estate communities
The problem

Why do commercial real estate marketplaces struggle to turn listings into deals?

Commercial deals are local and slow. A tenant looking for warehouse space or flex office searches by submarket, size and use, then calls a broker they trust. Listings go stale because brokers update their own systems first and the marketplace last. Investors want rent rolls and zoning detail, not a photo and a phone number. When a search returns space that is already gone, the tenant leaves and the broker stops paying for exposure. Growth comes from submarket pages with live inventory, brokers who keep listings current and inquiry flows that reach the right agent fast.

What you get

What we work on with you.

01

Broker and landlord recruitment

We recruit the brokerages, landlords and owner operators your buyers search for, by property type and submarket, where your inventory is thin.

02

Property type and location pages

Pages built around searches such as warehouse space for lease, medical office for rent or industrial land for sale, with live inventory and submarket context.

03

Listing freshness and inquiry routing

Feeds, update prompts and verification that keep space current, then routing that gets each tenant or investor inquiry to the listing broker quickly.

04

AI search visibility

Structured listing and submarket data so assistants cite your marketplace when tenants and investors ask where to find commercial space.

How we work

Three steps, one engine.

01

Map submarkets and gaps

We find the property types and submarkets business buyers search for, and where your live inventory is thin or out of date.

02

Recruit and activate brokers

Brokers and landlords are onboarded with feeds, verified listings and profiles that tenants and investors can evaluate quickly.

03

Grow and route demand

Pages, AI answers and inquiry flows bring occupiers and investors in, then put them in front of the listing broker while the space is still available.

Who it is for

Is this for you?

This fits commercial real estate listing marketplaces, property and broker directories, CRE service directories, and professional real estate communities that connect brokers, landlords and service providers with business occupiers and investors.

  • Listings go stale between broker updates
  • Brokers stop paying for premium placement
  • Your location pages do not rank for commercial searches
  • Your community content does not rank

A proven playbook, pointed at your problem

40,000+ agencies listed and over a million monthly users on a B2B marketplace grown from five people. 275+ editorial collaborations in one live program. 10x+ organic impressions within six months on a water and wastewater B2B marketplace.

Why Digica

An embedded team, not an agency at arm's length.

01

A senior team, no handoff

Strategy and revenue from Gianluca Ferruggia, former General Manager of DesignRush and Forbes Business Council contributor. B2B content from Karen Sosoban. B2B SEO from Florentina Schinteie. Client delivery from Jamie Onisto.

02

Operators, not vendors

We have built the same engine across multiple marketplaces, our own and our clients'. We work inside your team, on your roadmap and in your channels.

03

An asset you keep

Pages, authority and AI visibility stay with you. When we finish, the engine keeps producing.

See the case studies →
At a glance

Submarket-led growth vs. listing-led growth.

Two ways to grow a commercial real estate marketplace
Submarket-led growthListing-led growth
PagesProperty type, submarket, useOne page per listing
Tenant proofLive space, specs, local contextA photo and a phone number
Tenant actionAn inquiry routed to the brokerA call about a stale listing
Broker valueQualified tenants and investorsViews that never call
OutcomeTours, signed leases and renewalsExpired listings and churn
Further reading

Guides from the team.

FAQ

Questions we hear first.

Q

What is a commercial real estate marketplace?

A commercial real estate marketplace is a platform where brokers and landlords list office, industrial, retail and land, and business occupiers and investors search, compare and inquire. Growth depends on live inventory in the submarkets and property types buyers search for.

Q

How do commercial real estate marketplaces keep listings current?

By making updates easier than ignoring them: feeds from broker systems, expiry prompts, verification and visible freshness signals. Brokers update where stale listings cost them inquiries and current ones bring tenants.

Q

How do commercial real estate marketplaces attract brokers?

By showing them tenants and investors. Brokers list where qualified commercial demand already searches their submarket, and keep paying for placement when it produces tours and signed deals.

Q

Do you work with real estate directories and communities?

Yes. Broker and service directories and professional real estate communities follow the same engine: location pages that rank, verified profiles and content that turns readers into members and members into clients.

Q

How do commercial real estate marketplaces get cited by AI assistants?

With clear, structured pages about submarkets, property types and listings, plus earned editorial mentions in trade media. Assistants cite sources that answer the occupier's or investor's question directly.

Related services

Where this connects.

Tell us which submarkets your tenants and investors search for.

Thirty minutes. We will tell you which submarkets we would win first, and whether we are the right people to do it.

Request a commercial real estate marketplace plan
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