Growth audit

Where does your funnel leak first?

Most platforms do not have a traffic problem. They have a leak somewhere between the first visit and the renewal. The growth audit finds it, sizes it and tells you what to fix first. Part of our B2B marketplace growth practice.

Request a growth audit
For B2B marketplaces, agencies, communities and SaaS platforms
The problem

Five places the funnel leaks.

Traffic that can not buy. No earned authority. Invisible in AI answers. Supply that never activates. Leads that do not renew. We check each one against your data and your search results, and rank them by what they cost you.

What you get

What we work on with you.

01

Search and intent

Which pages rank, for which searches, and whether those searches come from buyers or researchers.

02

Authority and AI visibility

Who vouches for you, and whether ChatGPT and AI Overviews include you in the shortlist.

03

Supply and activation

How many vendors, members or partners are live, and where activation stalls.

04

Leads and renewals

Whether the people on your platform get the business that makes them renew.

How we work

Three steps, one engine.

01

Audit the funnel

We map where traffic, supply and leads come from today, and where they stall. You get a ranked list of leaks and a 90 day plan with owners.

02

Build the engine

Pages that match buyer searches, earned authority pointed at them, and structure that AI answers can quote. Built on your site, owned by you.

03

Run it with your team

We work inside your team on monthly targets for traffic, qualified leads and sales, and stay until the engine runs without us.

Who it is for

Is this for you?

The growth audit fits platforms that are spending on growth without a clear picture of where it leaks, teams planning next year, and boards that want an outside view before a hire or a budget decision.

  • Growth has stalled and you are not sure which part of the funnel broke
  • You have traffic but too few qualified leads
  • Supply is listed but not active
  • You want a ranked plan before hiring an agency or a team

What you get

A ranked list of leaks with the size of each, a 90 day plan with owners, and a walkthrough call. Built on the same engine that grew a B2B marketplace to 40,000+ listed agencies.

Why Digica

An embedded team, not an agency at arm's length.

01

A senior team, no handoff

Strategy and revenue from Gianluca Ferruggia, former General Manager of DesignRush and Forbes Business Council contributor. B2B content from Karen Sosoban. B2B SEO from Florentina Schinteie. Client delivery from Jamie Onisto.

02

Operators, not vendors

We have built the engine four times on our own platforms and clients. We work inside your team, on your roadmap and in your channels.

03

An asset you keep

Pages, authority and AI visibility stay with you. When we finish, the engine keeps producing.

See the case studies →
At a glance

What the growth audit covers.

Growth audit scope by funnel area
Funnel areaWhat we checkWhat you get
Search and intentWhich buyer searches you win and losePages to build, fix or merge
Authority and AI visibilityWho links to you and what AI answers sayAuthority and GEO priorities
Supply and activationHow vendors join, activate and stayActivation fixes ranked by impact
Leads and renewalsLead quality and what drives renewalsLead and renewal levers
The planAll of the above, rankedA ranked list of leaks and a 90 day plan with owners
Further reading

Guides from the team.

FAQ

Questions we hear first.

Q

What does the growth audit cover?

Search and intent, authority and AI visibility, supply or member activation, and lead quality and renewals, checked against your data and live search results.

Q

What do we need to provide?

Access to analytics and Search Console, a short call on your goals, and any funnel or CRM data you can share.

Q

How long does it take?

Typically a few weeks from access to walkthrough, depending on the size of the platform.

Q

What happens after the audit?

You keep the plan and can run it yourself. If you want help, we can work inside your team on the fixes.

Q

Is the audit only for marketplaces?

No. It works for B2B marketplaces, agencies, communities and SaaS platforms with directories or marketplaces.

Related services

Where this connects.

Tell us where it stalled.

Thirty minutes. We will tell you what we would do first, and whether we are the right people to do it.

Request a growth audit
Or send us a note